Creating and effective on-screen ad is easy if you follow the guidelines below:
Any ad materials or completed spots can be sent to UniqueScreen Media at the address on CD, DVD or as an electronic file by
email.
Materials are due within 10 days of sale
Send to: UniqueScreen Media c/o Media Materials
4140 Thielman Lane, Suite 304
Saint Cloud, MN 56301
Or email to: art@accessitx.com
LAYOUT RECOMMENDATIONS
• Keep your message simple. The written copy should be limited to 25 words on a 15 second ad
• Avoid complex details that will detract from your main message
• Text colors should have an extreme contrast with the backgrounds
• Do not use bright text, especially against bright or white backgrounds, it does not show well on screen
• Use bold fonts! Scripts and fine serif fonts are harder to read on screen
• Photographs should take up at least 25% of the screen, anything smaller cannot be seen clearly
• Logos should take up at least 15% of the screen for branding
• If possible, supply your logo in Vector format with text converted to outlines. A large, sharp
printout on white, non-textured paper is also acceptable
• Photos need to be sharp and clear
• if they are not, ACS reserves the right to refuse to use low resolution, poor quality photographs in an
effort to maintain quality in the Preflix program
• Keep the ads as simple as possible! All type and graphics should move slow enough to be read and seen
• All electronic files need to be in RGB color
• All text needs to remain inside the title safe area
• Absolutely no white or very light backgrounds on slide art
• Any required fonts must be supplied and in a Mac-compatible format
• All completed spots need to be in a 16:9 aspect ratio
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